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Shopify Checkout Optimization

Convert the shoppers you already have.

You're spending on traffic. But 70% of shoppers abandon before checkout. Cartylabs fixes the cart experience by removing friction, adding trust, and showing the right offer at the right moment.

Install free on Shopify See pricing
Cart-to-checkout lift No Shopify Plus required 7-day free trial
25%
cart-to-checkout improvement
4.9★
rating from 1,000+ Shopify stores
20%
average AOV lift within 30 days
Where the drop-off happens

Four stages. Four leaks. All fixable.

Most Shopify stores lose shoppers at each step between product page and checkout. Here's where, and how Cartylabs fixes it.

1 Product page
No sticky ATC → shopper reads and leaves
Sticky cart bar keeps buy button always visible
2 Add to cart
Page reload breaks momentum
Ajax cart opens slide-out drawer instantly
3 Cart review
No reason to add more or trust the purchase
Upsells + social proof + progress bar
4 Pre-checkout
Surprise shipping cost causes abandonment
Live shipping estimate shown in cart
The complete optimisation stack

Every feature, across every stage of the funnel.

Cart drawer, native checkout extensions, and post-purchase offers — three apps' worth of conversion tooling, in one.

Cart

Pre-checkout drawer & storefront

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  • Slide-out Ajax cart drawer
    Modern in-page drawer so shoppers never lose context or bounce to a separate cart page.
  • Sticky Add-to-Cart bar
    Persistent buy button on product pages, especially powerful on mobile.
  • Quick Buy & fast checkout
    One-tap "Buy now" buttons skip the cart and send shoppers straight to checkout.
  • AI product recommendations
    Personalised upsells powered by cart contents, shopper behaviour, and inventory signals.
  • Frequently bought together
    One-click bundles with complementary products surfaced in the drawer.
  • Free shipping progress bar
    Live progress toward the free-shipping threshold to lift AOV before checkout.
  • Free gifts & stacked rewards
    Auto-unlock gifts and percentage discounts at $50, $75, $100+ milestones.
  • In-cart discount codes
    Apply codes inside the drawer with instant validation, no page reload.
  • Express payment buttons
    Shop Pay, Apple Pay, and Google Pay surfaced inside the cart for one-tap checkout.
  • Social proof & trust badges
    Review stars, verified badges, and recent-purchase signals at the point of commitment.
  • Exit-intent recovery offer
    Surface a targeted discount, gift, or review when a shopper moves to leave.
  • Mobile-first touch UI
    Thumb-friendly drawer and sticky bar tuned for the 70%+ of mobile traffic.
Checkout

Native Shopify checkout extensions

Learn more →
  • Smart upsells at order summary
    AI-powered "+ ADD" recommendations on the checkout page, one tap to add.
  • Shipping & rewards progress bar
    Live free-shipping bar with stacked rewards and unlocked free gifts at checkout.
  • Shipping protection add-on
    Sell paid shipping protection at the moment of purchase intent.
  • Gift wrap add-on
    Offer paid gift wrap as a one-click add-on inside checkout.
  • Payment icons (600+ brands)
    Visa, Mastercard, Amex, PayPal, Apple Pay, Google Pay, Shop Pay trust icons.
  • Trust & social proof block
    Trustpilot rating, verified badge, and follow-us block to reinforce credibility.
  • Promotional banners
    Brand-aligned banners with countdown timers, urgency messaging, and custom copy.
  • Custom order notes
    Capture delivery instructions, gift messages, or special handling at checkout.
  • Terms & conditions checkbox
    Conditional consent capture by cart value, customer type, or region. GDPR-ready audit trail.
  • Custom fields & validation
    Add flexible fields with advanced validation and error handling.
  • Hide, rename & reorder elements
    Full control over checkout UI labels, ordering, and visibility per audience.
  • Checkout branding & UI control
    Match your brand on Shopify Plus with unlimited branding profiles, custom CSS, and scripts.
Post-Purchase

Thank You & Order Status pages

Learn more →
  • One-click Thank You upsell
    Single-tap accept on the saved payment method, no card re-entry, pure incremental revenue.
  • Order Status page offers
    Contextual offers shown every time the shopper returns to track their order.
  • Drag-and-drop page builder
    Build fully customised Thank You and Order Status pages with no-code blocks.
  • Smart cross-sell recommendations
    Targeted post-purchase offers based on what they just bought.
  • Countdown offers
    Time-bound offers with a live countdown to lift accept rates.
  • Rewards & loyalty progress
    Encourage repeat purchases with visual loyalty milestones after checkout.
  • Reviews display
    Build trust instantly with a customer review module on the order page.
  • Payment & trust icons
    Reinforce credibility post-purchase with recognisable payment methods.
  • Social follow block
    Drive followers on Instagram, TikTok, X, YouTube, and Facebook from the Thank You page.
  • Promotional banners
    Highlight follow-up offers, discount codes, or announcements at the perfect moment.
  • Rule-based targeting
    Trigger by products in the order, cart total, country, language, or customer tag — up to 10 rules per page.
  • AOV & attach-rate analytics
    Dashboard shows attach rate, AOV lift, and revenue attributed to each rule.
FAQs

Checkout optimisation questions

More questions? Talk to us.

What is pre-checkout optimisation on Shopify?

Pre-checkout optimisation refers to improvements made between the product page and the checkout, specifically in the cart. This includes reducing friction (fewer steps to reach checkout), increasing cart value (upsells and spend nudges), and building trust (social proof, clear shipping info).

Why do shoppers abandon before checkout?

The most common reasons: unexpected shipping cost, forced account creation, a slow or confusing cart experience, and lack of trust signals. Cartylabs addresses all of these within the cart drawer before the shopper reaches the checkout page.

Can Cartylabs optimise the checkout page itself?

On standard Shopify, the checkout page is controlled by Shopify and cannot be modified by apps. On Shopify Plus, Cartylabs can extend into the checkout. For all plans, Cartylabs optimises the pre-checkout experience in the cart.

How much does checkout optimisation improve conversion?

Cartylabs merchants typically see a 10–25% improvement in cart-to-checkout conversion within 30 days, primarily from friction reduction (Ajax cart, sticky bar) and spend nudges (free shipping bar).

Does this work on mobile?

Yes, and it's especially impactful. Over 70% of Shopify traffic is mobile, and the default mobile cart experience is particularly poor. Cartylabs's mobile-first cart drawer and sticky bar are designed for thumb navigation.

Do I need Shopify Plus?

No. All cart and pre-checkout features work on all Shopify plans. Shopify Plus unlocks additional checkout extensibility (custom fields, upsells on the checkout page itself), but the cart optimisation layer is available on every plan.

Stop losing sales between the cart and checkout.

Free to install. Results typically visible within 7 days.

Install Cart App free Install Checkout App